We are a people-first marketing agency specializing in brand, social, and performance.

CLIENT SPOTLIGHT: MAKA Media

Curating Indigenous Stories for Children

After years of building global relationships toward ending illiteracy, MAKA uncovered rich, indigenous stories around the world. We designed an identity inspired by the magic of childhood and vibrancy of imagination.

Embrace Humanity Be Kind Raise Your Standards

Embrace Humanity Be Kind Raise Your Standards

“An agency with a steadfast commitment to protecting its people and its culture.”

Technical.ly Baltimore

What People Are Saying

“It felt like they were part of our team and building MAKA alongside us, with the same care and passion.”

-Isabel Sheinman, CEO

“Backroom helped us reposition for the future, creating an architecture that aligned offerings around our core purpose.”

-Jennifer Jericho, Director of Brand Marketing and Design

“Backroom perfectly captured the spirit of who we are and created a brand that felt like us. Years later, we still get compliments.”

-Daren Durlach, Founder & Director

Meet Some Of Our Brands